01 / CLICK
A visitor opens the tracked link.
The request reaches the link-management server rather than going directly to the destination.
BIZCITY / LINK ANALYTICS
See What Happens Next
Short links become more useful when the activity behind them is measurable. Connect a real analytics source to review clicks, unique visitors, countries, devices, referrers and campaign movement without decorative dashboard numbers.
LIVE ANALYTICS CONNECTOR
Load only the data that actually exists.
Enter a trackable link and load its current analytics from the BizCity backend. Until a real response is received, the dashboard remains empty. For is.gd links, destination lookup and access to the provider's live statistics page are also supported.
No hard-coded traffic metrics
Enter the exact tracked URL. is.gd links can also be inspected through their public lookup API.
Production default: same-origin endpoint. The browser requests this endpoint only when you click Load Analytics.
No analytics request has been made yet.
Short / tracked URL
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Resolved destination
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Detected provider
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UTM parameters in entered URL
None detected
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No analytics loaded.
The page intentionally starts without clicks, visitors or chart values. Connect the production API and load a tracked link to populate this area with actual data.
CURRENT DATASET
Link performance
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Total Clicks
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Unique Visitors
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Countries
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Last 24 Hours
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Clicks over time
Top countries
Devices
Referrers
Browsers
Data freshness will appear here after the API response is loaded.
HOW LINK ANALYTICS WORKS
Measure the redirect, not a guess.
Accurate link analytics begins at the redirect layer. When someone opens a tracked short link, the backend records the permitted event data before sending the visitor to the destination.
02 / RECORD
The permitted event data is recorded.
The production system can record values such as time, link ID, referrer, device category and location-derived campaign information according to your privacy setup.
03 / REDIRECT
The visitor continues to the destination.
After the event is processed, the short-link service redirects the browser to the real landing page or campaign destination.
LINK ANALYTICS METRICS
Read more than a total click count.
Total clicks
See how many recorded click events a tracked link has generated during the selected reporting period.
Unique visitors
Use your production attribution rules to estimate distinct visitors instead of treating every repeated click as a new person.
Devices & locations
Understand which device categories and geographic markets are producing link activity when that information is available and permitted.
Referrers & campaigns
Review referrer data and UTM-tagged destinations to connect short-link activity with the channels responsible for it.
LINKS + CAMPAIGN TRACKING
Know which route brought the visitor.
Use source, medium, campaign, content and term parameters on the destination when your analytics stack relies on UTM attribution.
Measure activity at the redirect before the visitor reaches the destination, giving the short URL its own event history.
Combine short-link data with your website analytics platform for a fuller picture of what happened before and after the visitor arrived.
LINK ANALYTICS USE CASES
Measure links where campaigns actually move.
Trackable short URLs can connect campaign activity across digital channels, teams and offline-to-online journeys.
Campaigns
Compare activity across launches, offers, media buys and individual campaign destinations.
Social Media
Use trackable links across posts, profiles, stories and direct-response social campaigns.
Marketing Teams
Give teams a consistent measurement layer for links shared across multiple channels.
Branded Links
Connect recognizable short domains with link-level performance measurement.
QR Campaigns
Use redirect analytics behind dynamic QR codes to understand offline-to-online activity.
Agencies
Separate client links, campaigns and reporting data through structured link management.
DATA QUALITY
A clean dashboard is only useful when the events underneath it are real.
BizCity Link Analytics is designed around an event-tracking backend rather than prefilled front-end numbers. The interface should display exactly what the analytics service returns and clearly show when no data is available.
PRODUCTION ANALYTICS FLOW
From short-link click to current reporting data.
The front end displays analytics. The real measurement happens in the production redirect, event-processing and reporting layers.
Create Link
Assign the destination and unique link ID through the BizCity link-management backend.
Record Click
Capture the permitted event details when the visitor requests the tracked redirect.
Process Data
Aggregate events into metrics such as totals, timelines, devices, referrers and countries.
Load Analytics
Return the current dataset through the analytics API and render exactly those values in this page.
FREQUENTLY ASKED QUESTIONS
Link Analytics FAQ.
Everything you need to know about measuring short-link activity with BizCity.
What is link analytics?
Link analytics is the measurement of activity generated through a trackable URL, including metrics such as clicks, unique visitors, devices, countries, referrers and campaign activity when those values are available.
Does this page show real analytics data?
Yes, when connected to a real analytics endpoint. The dashboard starts empty and only displays values returned by that endpoint. It does not create sample click counts or fabricated traffic data.
Why is the dashboard empty before I load a link?
An empty state prevents demonstration data from being mistaken for actual campaign performance. Metrics appear only after a successful analytics response is received.
What backend is needed for BizCity Link Analytics?
The production system needs a short-link redirect service, event storage and an analytics API. The redirect records link activity, and the API returns the aggregated data displayed by this page.
Can I inspect an is.gd short link?
Yes. The Inspect Link function can use the is.gd lookup API to retrieve the original destination. For links created with statistics logging enabled, the page also provides a button to open the provider's public statistics page.
Can I see clicks by country and device?
Yes, if the connected BizCity analytics endpoint returns those dimensions. The front end does not infer or invent country or device values.
Can link analytics work with UTM parameters?
Yes. The tracked link can redirect to a UTM-tagged destination, allowing short-link event data to complement the campaign attribution recorded by your website analytics platform.
How fresh is the data?
Data freshness depends on the production analytics pipeline. This page displays the generatedAt or updatedAt value returned by the API so the reporting timestamp comes from the real dataset.